Work

Megan Latta is a creative + design director partnering with brands to create meaningful experiences. The following are some of those experiences. Enjoy!


 
 
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Building Bridges for Brilliant Minds

The Transmitter is an essential resource for the neuroscience community, dedicated to helping scientists at all career stages stay current and build connections. The publication aims to deliver useful information, insights, and tools to build bridges across neuroscience and advance research.

 
 
 
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Accelerating Growth from Application to Activation

Transformed CWR’s application and onboarding processes, boosting customer conversion rates and reducing support calls, while equipping them with insights and streamlined workflows to fuel smarter growth.

 
 
 
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Product Design in the Location Space

Serving Verizon and its clients through product design leadership utilizing our signature UX processes.

6 PROJECTS

 
 
 
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Streamlining Midstream

Using the power of UX Leadership and Design Thinking to create an ecosystem of digital products, and new processes for an antiquated Midstream company to improve efficiency, reliability, safety, environmental responsibility, and fiscal stewardship.

5 PROJECTS

 
 
 
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Driving Growth
in the UK

Providing creative direction to a small team producing video campaigns for the UK.

 
 
 
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Artificial Intelligence meets the Editorial Space

Connecting users to world-changing scientific ideas, and the fascinating people who pursue them.

MARKET RESEARCH, BRANDING, FONT DESIGN, EDITORIAL WEBSITE DESIGN, VIDEO SERIES

 
 
 
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Designing a Day to Shop Small

Expanding AMEX offerings through ideation, UX, UI, traditional print design, and production.

 
 
 
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An old map
gets a new face

Blending cartographic principles and savvy design to update web and mobile versions of MapQuest’s offerings for over 30 million monthly users.

 
 
 
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New product offerings from American Express

Designing human-centered digital products, and the ad campaigns to make them known around the world.

2 PROJECTS

 
 
 
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Crafting
a Fine Spirit

Branding a masterpiece and bringing it to life.

 
 
 
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Helping a brand reinvent itself

Defining and designing a new international corporate identity system.

 
 
 
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Capturing
the Ethos of Hemingway

Bringing a rich history into the modern world through branding and packaging.

 
 
 
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Inventing a new kind of site

Experimenting with designing a website through a social media platform (result: it’s not a good idea!).

 
 
 
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Designing hydration

Updating an iconic brand and its packaging.

 
 
 
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Having fun
on a Hamilton

Creative direction for a video campaign to promote an amazing deal on dinner.

 
 
 
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Riding shotgun with the challenger brand

Designing OOH campaigns to put this company in the fast lane.

 
 
 
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Tricking out Technology

Creative campaigns in the technology retail space.

2 PROJECTS

 
 
 
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